Starting a boutique fitness studio, or any business for that matter, is frightening. The simple reality is that it is risky. For studios with a physical location, you will need to sink considerable cost into construction and build out, and in most cases you will need to sign a long term lease for which you are personally responsible.
So yes...the financial risk in considerable. Risk cannot be eliminated, but risk can at least be minimized by careful planning and doing your homework.
What you will read about in this blog --- is critical factors in startup. These include: business market assessment, location selection, creating a realistic business model, projecting growth, startup cost factors, grand opening strategies and more.